If you are looking for a way to advertise & market your business, you may be looking at all of your options to capture new customers. However, there are a few simple rules to follow that will ensure you have a successful advertising & marketing campaign without getting yourself into hot water.
At Premium Ads, we can help you reach your target audience with your message by advertising it, mailing it, or even just printing it. Advertise in one of our 2-page flyers, and we can put your ad in 5,000 mailboxes for as little as 3 cents per copy. Or we can print and mail your own postcard for as little as 36 cents per piece. Need something printed to give to current and potential customers? We can do that, too.
We’ve listed some dos and don’ts so you get the most out of your advertising & marketing campaign.
DO – Create a plan! If you know your target audience and what your potential customer looks like, creating a plan of action that directly reaches them will ensure that your campaign is a success.
DON’T – Speak to your competition. The most important part of your advertising & marketing campaign is that you are trying to reach your target audience. If you focus on the competition and not on your potential customers, you may not reach your goals.
DO – Know the advantages of your product. Customers purchase something because they see the benefits it will provide them. If you can accurately speak about how your product offers long-term gain for your customers, you’ll have a great advertising & marketing campaign!
DON’T – Pursue every option. This might sound a little strange, but not every advertising & marketing option will be best for your business. For example, unless you have something really special to offer with a QR code, it may not be worth the time, money and effort to have it created and printed on your ads.
DO – Be consistent! Rather than changing your slogan, your colors, or your advertising & marketing techniques every time you print an ad, you may find that staying consistent yields better results. In fact, your customers will come to recognize you because you are steady with your look, and therefore, they will believe your product is consistent, too.
DON’T – Fade into the background. During an advertising & marketing campaign, the best thing you can do is stand out! After all, you want your customers to know that you have something to offer that your competition doesn’t. Make sure you let your brands shine with our big, bright, beautiful ads at Premium Ads!