If you operate a business, you know that proper marketing is essential to growth and providing needed products and services to your customers. However, in today’s digital age, it is easy to abandon print as a form of business marketing and simply move towards a more streamlined digital approach. But what if printed ads were actually a way to reach your audience in a more specific, targeted way? Here are three reasons you should include printed ads as part of your business marketing campaigns.
1. Pull More Weight – The truth is, some of your potential customers may not even know they need your product until they see your printed ad in their mailbox. Printed ads pull a lot of weight with your target audience because it shows that you are taking the time to put an ad directly in their mailbox. That means they are more likely to remember you and choose your products and services during a future purchase.
2. Encourage Focus – It’s easy to get distracted by all of the things going on online and on TV these days. However, the one thing people do every day is check their mail and go through each item. Printed ads as part of your business marketing plan force your target consumer to take a moment and truly look at the benefits of what your products and services have to offer.
3. Enjoy Flexibility – Print advertising gives you the opportunity to focus on your target audience while also enjoying the flexibility to stick to your budget. You can choose the size of your ad, how colorful you want it to be, and send it out directly to the people who would benefit the most. That’s a direct approach with unlimited options.
At Premium Ads, we are equipped to help you take your business marketing to the next level using printed advertisements. We can help you reach your target audience with your message by advertising it, mailing it, or even just printing it. Advertise in one of our 2-page flyers, and we can put your ad in 5,000 mailboxes for as little as 3 cents per copy. Or we can print and mail your own postcard for as little as 36 cents per piece. Need something printed to give to current and potential customers? We can do that, too.
If you want to make your brands shine with big, bright, beautiful ads, contact us at Premium Ads today!